One of the best ways to make sure you are getting the best results from your Google Ads campaigns is to have bids placed automatically, and adjusted in real time based on … [Read more...]
Bing making Updates to how Mobile Targeting Occurs
In Bing’s latest announcement, they have confirmed that they are making some significant changes to how campaigns can target mobile devices. These changes aren’t going … [Read more...]
Google Publishes Paper on Remarketing for Search Ads
Google has recently published a new paper titled, “Winning the Second Chance – Reaching High-Value Customers with Remarketing Lists for Search Ads.” This paper is part … [Read more...]
Google Publishes iPad Version of Analytics App
Google has finally launched an official iPad app for their popular Analytics program. Google Analytics is, of course, one of the most advanced analytics systems in the … [Read more...]
Understanding the AdWords Auction
Did you know that every time a search runs on Google.com an instant auction takes place to decide whose advertisements show and where they show on the page? This is one … [Read more...]
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